4 tips to persevere as a global community

by | Apr 17, 2020 | Ideas & Insights | 0 comments

PropTech Solutions is unique within the industry in that our companies serve real estate professionals in over 60 countries, speaking more than 40 languages. We connect with clients around the world daily and, as you can imagine, these days we have more discussions about the coronavirus than our technology. Our clients are like family to us and we don’t just care about their businesses, we care about them as people. We’re confident we will all get through this pandemic and emerge stronger — together.

In the meantime, we all need to work together to do the best we can in this difficult situation. Below are a few ideas to help you with these very real challenges, as well as the impact we see on international real estate through our own data. 

Here are four ways you can help your clients cope:

  1. Send positive messages often. Our lead-to-close technology offers the ability to assemble comprehensive marketing communications. While you normally would use these to present homes or promote yourself to new clients, you can also use them to communicate with your clients and prospects on a different level. People in the buying or selling process today are going to be very concerned about what all this means long term. Help them understand life will go on and properties will continue to be bought and sold.
  2. Put together a list of simple things that your clients can do to improve their homes. We all have to maintain social distancing, which means we have more time at home than normal. Cleaning, uncluttering, painting and trying different furniture arrangements are just a few examples of activities that require little or no money and don’t need the help of professionals.
  3. Assemble a list of available local professionals. Typical home repair services will be more difficult to arrange, or perhaps impossible in some cases. Collect trusted local service providers, such as plumbers, landscapers, and electricians, that are still available and share that information with your network.
  4. Turn your marketing technology into a community bulletin board. Real estate agents know hundreds, sometimes thousands of people. Connect people in your network and communicate local information in ways that no one else can. Not only will you help people in this very real time of need, but you will also develop relationships that will last long after the crisis. Visit local Facebook community pages, highlight businesses giving back and celebrate the dedicated professionals working every day to save lives.

The 90-day snapshot of international real estate

As mentioned, we have customers in over 60 countries, which gives us unique insight into the impact COVID-19 has on the international real estate market. To read our complete report, please visit www.proptech-solutions.com/covid.


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